Previous Webinars

Sourcing and Recruiting Brand Strategy


Linda Brenner,
Managing Director,
Designs on Talent


Kimberly Nassau,
VP of Talent Acquisition and Staffing,
The Madison Square Garden Company

Jennifer McClure,
President,
Unbridled Talent


Sourcing and Recruiting Brand Strategy
Employment Branding – What Every Recruiter Should Know

Register Today – at no charge courtesy of our Sponsor:

Although social media provides a low-cost and potentially high-traffic opportunity that allows a company to share the experience and expound upon the benefits of employment at its organization, many companies are not taking advantage of it – in other words, not leveraging their Employer Brand.

Join Linda Brenner, Kimberly Nassau, and Jennifer McClure as they offer their Top Three Sourcing and Recruiting Tips for 2012 and show how Employer Branding brings “magic” to recruiting efforts.

In this fast-paced 60-minute webinar presentation they will share knowledge, expertise, and best practices in sourcing and recruiting top talent while explaining how you can leverage one of your most powerful tools – your Employer Brand.

The webinar will cover:

• What is an employment brand (You have an employment brand whether you’ve built it or not.)
• Tips: How to assess your employment brand (Glassdoor, Vault, auditing job postings, Google News, etc.)
• How to improve your employment brand

➢ with no budget
➢ with a small budget
➢ with a big budget

 


From Kennedy Information’s Employer Branding research: Branding Best Practice: Understanding Your Employer Brand

“Before a company can begin to cultivate and leverage its Employer Brand, it must understand that its Employer Brand already exists. It must identify its key components, both positive and negative – the name of the game is openness and transparency.”

There will be something for everyone. Don’t miss it!

Sponsored by Peer Group US


About the Presenters:

Twitter @DesignsOnTalent

Linda started Designs on Talent with the vision of helping HR leaders drive results in talent acquisition and talent management. The firm’s clients include great companies such as Microsoft, Turner Broadcasting, LinkedIn, Home Depot and TJX. Prior to starting the firm, Linda Brenner was co-founder and Managing Partner of inTalent Consulting for five years.

Before consulting, Linda spent her professional career in human resources at leading retail and restaurant companies. As Director of Retail Staffing at The Home Depot, Linda led the effort to centralize the staffing function for the first time in the Fortune 25 company’s history. She oversaw the hiring of over 100,000 field hourly and management employees annually. She also worked in the company’s organizational development group, where she had responsibility for enterprise-wide succession planning, the talent review program, 360 feedback and leadership development programs, processes and tools.

Prior to joining The Home Depot, Linda was an HR Director for The HoneyBaked Ham Company and Training Manager for Pizza Hut’s Southeast Division, when it was part of the Pepsi organization.

Linda begin her career as an operator: running stores in the Boston market for Gap. She subsequently moved to their headquarters in San Francisco to work as a project manager on their training and management development team. Linda has a Master’s degree in Labor and Employment Relations from the University of Cincinnati.

 


Kimberly Nassau,
VP of Talent Acquisition and Staffing
The Madison Square Garden Company

 

Twitter @UnbridledTalent

Jennifer McClure is President of Unbridled Talent a Cincinnati based consulting firm providing services to clients in the areas of attracting, recruiting, developing & engaging key talent in their organizations.

Jennifer is passionate about helping businesses to improve their people strategies through providing consulting and training services and she’s also a popular speaker who is regularly engaged to present at conferences, associations and to HR, Recruiting and leadership teams at a variety of organizations – including Fortune 100 clients.

Prior to launching her own consulting business, Jennifer led the life of a full-time Human Resources Pro with leadership and executive-level experience in privately held and Fortune 500 companies and also worked as an Executive Recruiter and Executive Coach partnering with C-level leaders to find, recruit and develop key leadership talent. An active participant and user of a variety of social networks and social media, Jennifer was recently listed on both the Top 25 Most Influential Online Recruiters and Top 25 HR Digital Influencers lists compiled by HRExaminer and has been ranked as a Top 25 Recruiter and Top 25 HR Pro to Follow on Twitter by The Talent Buzz. She has also been named a Top 10 Employment Blogger to Follow by Monster.com and writes frequently about a variety of talent management topics on her Unbridled Talent blog, as well as other industry leading blogs including Monster Thinking, Voice of HR and Fistful of Talent.

Jennifer is an avid networker and community volunteer, serving on the Boards or Advisory Councils of SmartBrief on Workforce, Mercy Professional Services and Great Oaks Career Campuses. She serves as an Executive Mentor through Xavier University’s Executive Mentor Program and is also on the Mentor team at Cincinnati’s Start-Up Accelerator – The Brandery. Jennifer founded the LinkedIn Group LinkedCincinnati- a Cincinnati-based professional networking group with over 15,000 members and also co-founded the Cincinnati Recruiting Network for senior level HR and Recruiting professionals. She’s an active member of the Society for Human Resources Management and the Greater Cincinnati Human Resources Association and volunteers on GCHRA’s Staffing & Recruiting Committee and Communications Committee.


About the Sponsor:

Peer Group US (http://www.peergroupus.com) is a division of global recruitment marketing agency CKR Interactive that helps employers solve their most challenging workforce communication issues through custom research and consultation. Located in the Bay Area, Peer Group US leverages its expertise across custom primary research, employer brand consulting and Employer Value Proposition (EVP) program development to guide clients across all industries in their efforts to improve communications with current and prospective employees. In addition, global client needs are met by the research division’s affiliation with Peer Group in the United Kingdom. For more information on Peer Group US visit: http://www.peergroupus.com or contact: Kendra Van Nostran, Director, Peer Group US, (408) 517-1400.

Since 1970 Recruiting Trends has reached senior-level recruiters, human resource and talent management leaders at small, medium, large, and global organizations and is the industry source for key decision-makers and influencers in the profession to read about what’s going on in their world. Recruiting Trends also hosts: Recruiting Trends Conference | Sourcing Summit | Sourcing & Recruiting Social

2 Responses for Sourcing and Recruiting Brand Strategy

  1. This was really educational and well done. I’d like to view it again if possible. I’d especially like to review the examples you used and what you said about them.

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